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Tag: Automation

How to Increase Sales with Automation Improvements

How popular is online shopping? And is there room for improvement? Let’s check out some pros and cons of automated shopping and see.

Digital carts offer convenience for people around the globe 24 hours a day. Yet an estimated 4 percent of shoppers make purchases, up from 3.5 percent in 2003, reported by DoubleClick, an online marketing company.

And approximately 30 percent of shopping carts are abandoned, according to recent surveys by BizRate.com, a shopping search engine.

The main reasons for shopping cart abandonment are*:

  • High shipping prices (72%)
  • Comparison shopping or browsing (61%)
  • Changed mind (56%)
  • Saving items for later purchase (51%)
  • Total cost of items is too high (43%)
  • Checkout process is too long (41%)
  • Checkout requires too much personal information (35%)
  • Site requires registration before purchase (34%)
  • Site is unstable or unreliable (31%)
  • Checkout process is confusing (27%)

To decrease shopping cart abandonment and increase sales, simple … Read More